Intel Corporation announced today that desktop processors based on the company’s upcoming new microarchitecture (codenamed "Nehalem") will be formally branded "Intel® Core™ processor." The first products in this new family of processors, including an "Extreme Edition" version, will carry an "i7" identifier and will be formally branded as "Intel® Core™ i7 processor." This is the first of several new identifiers to come as different products launch over the next year.

Products based on the new microarchitecture will deliver high performance and energy efficiency. This "best of both worlds" approach is expected to extend Intel’s processor leadership in future mobile, desktop and server market segments.

The Intel Core i7 processor brand logo will be available for high-performance desktop PCs with a separate black logo for Intel’s highest-end "Extreme Edition." Intel will include processor model numbers to differentiate each chip.

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